Web Design Trends for 2020.

No-one can predict the future. Who knows what the new decade will bring us. That being said, let’s look at some of the trends that have been popping up recently.


Dark Mode

Not just a setting on your phone anymore. Dark mode began to pop up on some of the bigger websites and apps. What started as a way to treat eye strain, soon evolved into is own design trend. Designers love the ultra-modern look that makes color and design elements pop.

Sometimes the most visually stunning trends have practical beginnings. Dark themes are better for older screens – saving power and extending screen life. 

Also, this dark aesthetic also fits perfectly into one of the biggest graphic design trends of next year. Futurism is in. Get ready for glowing neons as well as dark cyberpunk and dystopian styles.


Perfect Imperfections

An evolution of the illustration trend, imperfect hand-drawn design elements are going to replace the perfect geometric ones we have been seeing for a few years. With more designers experimenting with programs like procreate, hand-drawn icons and illustrations are going to become more popular. Clients are more aware than ever that it is not enough to just have a professional-looking website. That there also needs to be a personality behind it and hand-drawn elements are a great way to add positivity and fun to a design.  In fact, this trend may be in rebellion to the pixel perfect flat designs- so flaunt your rough edges and add some human imperfection to your site!


Soft shadows, layers and floating elements

Also known as the 3D lite look, this trend uses soft shadows and floating elements to create depth and interest. This technique can also be just on text and photos, boosting its popularity with its versatility. 

Taking a page out of the material design book, designers are adding a little extra pop to 2D layouts with super soft drop shadows and by layering elements on top of each other to extend depth. These effects give the design a lightweight feel, as if the elements are floating over each other—a sharp contrast from the classic, impenetrable flat design where the layers seem, well, flat.


Mixing Photography & Graphics

This trend has been around for a few years but will really take off this year. The overlapping custom graphic over real photographs creates a memorial visual impact. This collage-like technique is extremely versatile; you can use it to add a special cuteness and charm to the otherwise bland product photo (see the example above), or you can use more serious graphics to better communicate complicated or abstract concepts. It’s also a great way to customize boring stock photos and add more personality (a recurring trend) to your web design. 


Frames of White Space

The full-width website has been the trend for most of the decade. Now, designers seem to be moving towards solid framing and playing with the idea of more whitespace. It gives the site a more structured feel. By allowing each element on the page a generous amount of space, the visuals jump out more. Neatly structured frames around websites create a satisfying sense of order and help prioritize and separate all the different parts of a page.   


Glowing, lighted color schemes

Another futurism trend. Web designers have been becoming more adventurous with color in recent years, but 2020 may be the most extreme yet. Get ready for bold glow-in-the-dark neons and highly saturated colors. This trend pair nicely with the dark mode one we talked about earlier. It also works well with some of the hold-overs from previous years, such a the huge duotone trend.  Next year is going to be the year of hot pinks, blues, and purples. 


In 2020, Web design will be more concerned with adding personality and fun to sites with its use of imperfect graphics and combining photo and graphical elements. Also, futurism is going to be a big trend, with its glowly colors and dark-mode layouts. But again, no one can see the future so we’ll see what unexpected design trends this new decade brings us!